Digital prospecting tools: complete guide
Commercial prospecting is an essential activity for business development. It consists of identifying and contacting new customers […]
The multichannel campaign: benefits, effective channels and example scenarios
Haven't you noticed that currently, prospects are omnipresent on different prospecting channels? Yes! The adoption of a multichannel campaign has then become […]
Cost per lead: Maximize your return on investment
Lead generation is an essential process in B2B marketing, aimed at identifying and attracting potential customers for […]
Marketing automation: how to set up a workflow?
Discover 5 examples of effective wokflow and how to implement them in a marketing automation strategy.
Effective B2B Lead Generation Strategies
To succeed in B2B marketing, it is crucial to understand your target audience. This involves in-depth knowledge of the characteristics […]
Lead Generation Strategies: How to Attract More Potential Customers
Lead generation is a crucial marketing strategy for businesses aiming to grow their customer base and revenue […]
Email prospecting: how to get more feedback?
Explore key strategies to optimize your email prospecting campaigns and maximize your return rates.
Predicting Market Trends with OpenAI and ChatGPT
Businesses can now predict market trends using OpenAI and ChatGPT to improve their performance and results.
Marketing automation: how to set up a workflow?
Discover 5 examples of effective wokflow and how to implement them in a marketing automation strategy.
Business Websites: 7 Tips for Lead Generation
A company's website plays a crucial role in inbound marketing. It allows you to generate commercial contacts and build loyalty […]
The advantages of the commercial prospecting tool
The sales prospecting tool is essential software for businesses looking to grow their customer base. It makes it possible to identify and target […]
