Opportunities and Challenges of Generative AI in B2B Marketing in 2024
Generative AI has presented both opportunities and challenges for marketers looking to improve their content strategies.
Optimizing your Lead Nurturing Strategy in Digital Marketing
The lead nurturing strategy is essential for companies moving towards inbound marketing for commercial prospecting.
Digital storytelling: what benefits for your business in 2022?
Digital storytelling, also called storytelling, is an effective marketing method. Find out why.
The podcast: a must in digital marketing
Podcasts not only communicate knowledge, but also promote a brand's offerings.
9 tips to prevent your emails from falling into spam
Falling into spam could ruin all your efforts. Here are 10 techniques you can use to avoid this emailing trap.
Join the Magileads Affiliate Program and turn your networks into income
You can increase your income by participating in the Magileads prospecting automation solution affiliate program.
Web Scraping on LinkedIn: A strategic pillar for accelerated growth in B2B
Here's how B2B Scraping on LinkedIn can be a fundamental pillar of accelerated growth for your business.
How to do lead tracking in Magileads?
You can make lead tracking an extremely powerful strategy with the features of the Magileads solution.
What do ABM – Strategic Account Marketing tools do?
Find out what ABM (Account Base Marketing) tools do and what criteria you should consider before integrating one.
Segmentation: the technique to better target your prospects and optimize your results
Impossible to optimize the results of your marketing efforts without personalizing your approaches, and therefore without a good segmentation strategy.
Emailing in B2B Marketing: Strategies and Best Practices
Discover the best practices in B2B emailing today and tips for refining your outbound marketing strategy.
