Discover the Magileads sales automation application

Discover the Magileads sales automation application for your commercial prospecting on a single platform

Discover theMagileads sales automation application, a innovative SaaS solution which revolutionizes multichannel commercial prospecting. You can centralize your marketing and sales campaigns on a single platform. Magileads helps you optimize your campaigns with a global database of B2B contacts. The importance of optimizing marketing campaigns lies in improving the return on investment.

By using advanced tools like those of Magileads, you can automate your processes, personalize your messages and effectively track your prospects.

Case study 1: B2B service company

Context

A management consulting company was looking to develop its clientele in new sectors of activity.

Approach

Using Magileads to enrich the existing database with detailed information on companies and decision-makers
Fine segmentation of prospects according to sector of activity, size of company and position held
Creation of personalized email campaigns for each segment

Results

35% increase in lead-to-opportunity conversion rates
20% improvement in email open rate thanks to increased personalization
25% reduction in time needed to qualify leads

Case study 2: Digital marketing agency

Context

A digital marketing agency wanted to expand its clientele into new sectors.

Approach

Use of the global database of Magileads B2B contacts to identify new targets
Implementation of automated multi-channel prospecting sequences (email, LinkedIn, telephone)
Monitoring and optimizing campaigns using Magileads analysis tools

Results

50% increase in the number of new customers acquired in 6 months
40% reduction in customer acquisition cost
Improved response rate by 30% thanks to message personalization

These case studies demonstrate how Magileads helps optimize B2B prospecting by improving targeting, personalization and campaign tracking, leading to a significant increase in business results

Automated Sales Prospecting Functionality

How the Magileads application works for commercial prospecting

Magileads offers a sales automation solution that centralizes multi-channel prospecting efforts, providing an overview of prospect performance and engagement.

Advanced personalization of multi-channel sequences
Thanks to the ability to automate campaigns on several channels (email, LinkedIn, telephone, SMS), Magileads allows you to create personalized message sequences based on the behavior and characteristics of prospects.
- Concrete example : an IT services company used the tool to send emails followed by LinkedIn invitations, with SMS reminders. Using this approach, their response rate increased by 40% in two months, using the right channels at the right time.
Intelligent Algorithm-Based Targeting
Magileads algorithms leverage enriched data to identify prospects with the highest potential. The tool analyzes criteria like industry, company size, and even recent purchasing behavior to help you focus your efforts on the most qualified leads.
- Concrete example : a B2B SaaS company targeted SMEs in the finance sector. After using targeting algorithms, they doubled their conversion rate by reducing efforts on irrelevant prospects.
Automation of workflows and tracking of interactions
The application tracks all interactions with prospects, from the first email to the phone call. Each stage of the customer journey is documented, which makes it possible to follow up with prospects precisely, at the right time, and to detect the best conversion opportunities.
- Case in point : A marketing company used automation to track responses and interactions for their multi-channel campaigns. When a prospect opened an email or accepted a LinkedIn invitation, the sales team was immediately alerted to make a call, increasing their conversion rate by 15%.

Multi-channel objective and centralized management

The multi-channel approach allows you to increase the reach of prospecting while optimizing response rates, by integrating multiple channels into a coherent and automated strategy.

Use case example: A hybrid approach strategy A recruitment agency centralized its efforts on Magileads by integrating LinkedIn and emails. After analyzing open rates over several months, they discovered that candidates were most responsive on Wednesday morning and Friday afternoon. Using this feature, they were able to adjust sending times to maximize engagement.

Database integration and contact enrichment

Magileads allows you to import and enrich contact databases in real time, guaranteeing constantly updated information for more precise prospecting.

Concrete example : An SME in the health sector imported a contact database of 5,000 prospects. Using Magileads' automatic enrichment, they added missing phone numbers and data about prospects' latest work activities. Result: they saved 20 hours of manual research and improved the quality of their data by 30%.

Benefits of automated prospecting on a single platform

Prospecting automation has several benefits that can transform your marketing approach.

Saving time to generate leads

One of the main advantages is saving time. By automating repetitive tasks, you can focus on more strategic activities. For example, automatically sending emails and messages on LinkedIn frees up your time to analyze the results and adjust your strategies.

Increased conversion rate

Automation also helps increase the conversion rate. By personalizing your messages and targeting the right prospects, you can improve engagement and inspire your prospects to take action. Studies show that personalized campaigns have a conversion rate up to 20% higher than generic campaigns.

Marketing automation application “All in 1”

Finally, Magileads presents itself as an “All in 1” application. You can manage your entire prospecting process from a single platform. This simplifies the management of your campaigns and allows you to monitor your performance in real time. With Magileads, you have all the tools necessary to optimize your prospecting and maximize your return on investment.

Contact management to generate leads for businesses

Automated creation and enrichment of B2B contact lists

With Magileads , you can create and enrich your B2B contact lists automatically. This feature helps you save time and ensure the accuracy of your data. You can automatically add essential information such as professional email, telephone number and position occupied by your contacts, sector of activity, geographic area. This ensures that your lists are always up to date and ready for your marketing campaigns.

Import from various sources (LinkedIn, Google Maps, CSV/Excel files, AI)

Importing contacts is made easy with Magileads . You can integrate data from several sources such as LinkedIn, Google Maps, by AI or even CSV/Excel files. This flexibility allows you to centralize all your information in one place. For example, if you have a contact list on LinkedIn, you can import it directly into Magileads and enrich it with additional data. This allows you to effectively manage your contacts and prepare your campaigns with complete information.

Advanced contact segmentation to generate qualified leads

Advanced contact segmentation is another key feature of Magileads . You can divide your lists into specific segments based on various criteria such as industry, geographic location or purchasing behavior. This segmentation allows you to target your campaigns more precisely and increase their effectiveness. For example, by segmenting your contacts by industry, you can personalize your messages to resonate better with each group. This not only improves engagement but also the conversion rate of your campaigns.

Enrichment of data from your contact lists (professional email, telephone, post, etc.)

With Magileads , you enrich your contact data efficiently and precisely. You add essential information such as professional email, phone number and the position occupied by your contacts. These details allow you to better understand your prospects and adapt your campaigns accordingly. For example, by knowing a contact's position, you personalize your messages to meet their specific needs. This personalization increases engagement and improves the conversion rate of your campaigns.

Automatically updating information with AI

The artificial intelligence built into Magileads ensures that your contact information is automatically updated. You no longer have to worry about outdated data. AI regularly analyzes and updates your lists, ensuring you're always working with the most up-to-date information. This allows you to focus your efforts on strategy rather than data management. By using up-to-date data, you improve the accuracy of your campaigns and maximize your return on investment.

Help yourself with AI

• Automated Generation of Personalized Messages by AI
Create prompts to generate messages including dynamic variables from your contact list

• Personalized AI-Assisted Scenarios
Use AI to create tailor-made prospecting scenarios. Each message is automatically tailored based on the unique characteristics of each prospect

• AI Personalized Enrichment Columns
Add specific columns to your lists with enriched information according to your specific needs, such as additional data or specific insights for each contact.

Management of Multichannel Marketing Automation Campaigns

Management of Multichannel Marketing Campaigns

Management tools integrated into the Magileads application

Magileads Application offers you a range of powerful tools to manage your multi-channel marketing campaigns. These tools allow you to create marketing acquisition scenarios via different channels such as email, LinkedIn and SMS. This allows you to reach your prospects where they are, increasing your chances of success.

Marketing acquisition scenarios via email, LinkedIn, SMS

With Application Magileads , you can develop personalized marketing acquisition scenarios. For example, you might send an initial email, followed by a LinkedIn message, then a text message. This multi-channel approach allows you to stay present in the minds of your prospects and increase your chances of conversion.

Deep personalization of messages with the help of AI

The artificial intelligence integrated into Application Magileads helps you personalize your messages in an advanced way. You can adapt the content of your communications based on the preferences and behavior of each prospect. This personalization increases engagement and improves the conversion rate of your campaigns.

Automation of interactions on LinkedIn (invitations, follow-up messages)

Magileads application automates your interactions on LinkedIn. You can send invitations and follow-up messages without manual effort. This automation allows you to save time and focus on more strategic tasks.

Campaign planning

Campaign planning is made simple with Magileads Application . You can define precise times for sending your messages, thus ensuring optimal delivery. This feature helps you reach your prospects at the right time, maximizing the impact of your campaigns.

Real-time tracking of prospect interactions and feedback

With Application Magileads , you monitor the interactions and feedback of your prospects in real time. You can analyze the performance of your campaigns and adjust your strategies accordingly. This real-time monitoring allows you to make informed decisions and optimize your marketing efforts.

Success stories with Magileads

Case studies

Several companies have already benefited from the functionality of Magileads Application . For example, a B2B company saw its conversion rate increase by 30% using multi-channel acquisition scenarios. This success demonstrates the effectiveness of the application in optimizing marketing campaigns.

Performance Statistics

Application Magileads performance statistics show a significant improvement in return on investment for its users. On average, businesses using the app see a 25% increase in response rate and a 40% reduction in time spent managing campaigns. These figures illustrate the added value of the application to optimize your marketing efforts.

Automation and AI in Commercial Prospecting

Generation of personalized marketing messages by AI

You can use theartificial intelligence from Magileads to create personalized messages that captivate your prospects. AI analyzes your contact data to adapt the content of your communications. For example, if a prospect recently visited your website, AI can generate a message that mentions this visit, increasing relevance and engagement. According to a McKinsey study, companies that use personalization see a 10-15% increase in revenue. By personalizing your messages, you not only improve engagement, but also conversion rate.

Creation of tailor-made prospecting scenarios with AI

Magileads AI allows you to create tailor-made prospecting scenarios. You can define specific journeys for each segment of your audience. For example, for a prospect in the technology sector, AI can suggest a sequence of emails and LinkedIn messages tailored to their interests. This tailor-made approach increases your chances of conversion. A Forrester study found that businesses using personalized scenarios see a 20% increase in conversion rates. By using AI to create tailor-made scenarios, you optimize your prospecting efforts.

Enrichment of personalized columns in your lists using AI

Magileads AI enriches your prospect list data columns with relevant information. You can search for or fill in details like your prospects' industry, company size, or interests. This information helps you better understand your contacts and personalize your campaigns. For example, if you know that a prospect is interested in technological innovation, you can send them relevant content. According to a Gartner study, companies that enrich their data see a 30% improvement in the effectiveness of their campaigns. By enriching your columns, you maximize the impact of your communications.

Analysis and Reporting of the Commercial Prospecting Tool

Advanced analytics features of the Magileads app

Magileads offers you powerful analysis tools to optimize your marketing campaigns . Here's how these features can transform your approach.

Intuitive dashboard for campaign monitoring

You access an intuitive dashboard that allows you to monitor your campaigns in real time. This dashboard gives you an overview of your performance, helping you quickly identify what's working and what needs adjustment. For example, you can see the open rate of your emails or the number of clicks on your links.

Detailed tracking of prospect interactions

Detailed interaction tracking allows you to understand how your prospects interact with your campaigns. You can see which emails were opened, which links were clicked, and even how long a prospect spent on your website. This information helps you refine your strategies and personalize your messages for each prospect.

Advanced prospect behavior statistics

Advanced statistics provide you with valuable insights into the behavior of your prospects. You can analyze data like peak engagement times or communication preferences. These insights allow you to adapt your campaigns to maximize their impact. For example, if you notice that your prospects respond better to emails sent in the morning, you can adjust your sending times accordingly.

Real-time adjustment of campaigns based on collected data

With Magileads , you adjust your campaigns in real time based on the data collected. This ability to adapt allows you to respond quickly to trends and prospect behaviors. For example, if a campaign isn't generating the expected conversion rate, you can change the content or strategy to improve results.

Custom Reports

Custom reports give you a detailed view of your performance. You can create reports tailored to your specific needs, highlighting the metrics that matter most to your business. These reports help you make informed decisions and demonstrate the value of your campaigns to your stakeholders.

Using data for optimization

Using data is essential to optimize your marketing campaigns. Here's how Magileads helps you take advantage of this information.

Trend analysis

You analyze trends to identify opportunities and challenges. For example, if you notice an increase in engagement on a certain type of content, you can create more of that content to capitalize on this trend. Analyzing trends helps you stay ahead of the curve and ahead of your competitors.

Data-Driven Decision Making

Data-driven decision making allows you to make informed choices that improve your bottom line. Using the insights provided by Magileads , you can adjust your strategies to maximize your return on investment. For example, if data shows that a certain segment of your audience is more receptive, you can focus your efforts on that segment to increase your conversions.

By integrating these analysis and reporting features into your marketing strategy, you optimize your campaigns and improve your return on investment. Magileads offers you the tools necessary to transform your data into concrete and effective actions.

White Label for qualified lead generation

Creation of its commercial prospecting white label

With Magileads , you can create your own white label. This feature allows you to offer prospecting services under your own identity. You customize the interface and features to reflect your brand. This strengthens your brand image and allows you to stand out from the competition. For example, a marketing agency can use this option to offer personalized services to its clients while maintaining its visual identity.

Business management

Business management is made simple with Magileads . You can add and manage multiple businesses under your main account. This allows you to centralize the management of your clients and monitor their performance. You access specific dashboards for each company, giving you an overview of their campaigns. This feature is particularly useful for agencies that manage multiple clients. It allows you to maintain total control over your operations.

Business user management

Magileads makes user management easier within each company. You can assign specific roles and permissions to each user. This ensures that every team member has access to the tools and information they need. For example, you can give a marketer access to campaign statistics, while an assistant can only manage contact lists. This granular user management improves the security and efficiency of your team.

Management and allocation of purchase credits

With Magileads, you easily manage and assign purchase credits to your users. This feature allows you to control the resources available to each member of your team or client. Here's how it works:

Credit allocation : You can assign a specific number of credits to each user. This allows you to effectively manage resources and ensure that each team member has the tools they need to complete their tasks. For example, you can allocate more credits to a user who manages multiple campaigns.
Credit tracking : Magileads offers you an intuitive dashboard for allocating and tracking credit usage. You can see how many credits each user has used and how many they have left. This helps you plan and adjust your allocations based on actual needs.
Detailed reports : You receive detailed reports on credit usage. These reports allow you to analyze the effectiveness of your campaigns and make informed decisions. For example, if a user is using their credits inefficiently, you can adjust their allocations or provide additional training.
Flexibility and control : You have the flexibility to change credit allocations at any time. This gives you full control over your resources and allows you to quickly respond to changes in your campaigns or your team.

Comparison with other tools : Unlike other platforms, Magileads uses intelligence to optimize the management and redistribution of credits between different clients. This ensures efficient and strategic use of your resources.

By using these features, you maximize the effectiveness of your campaigns and optimize your return on investment. Magileads gives you the tools you need to manage your purchase credits proactively and strategically.

Integration with other Marketing Automation Tools

Compatibility of the Magileads application with company CRMs

L'Magileads application integrates seamlessly with various CRMs, allowing you to centralize your data and improve your efficiency.

Integration of a CRM

In addition to the built-in CRM, you can easily integrate your customers' favorite CRM with the Magileads app. This integration allows you to sync your contacts and campaigns, ensuring that all your data is up to date and accessible in one place. For example, a business using Salesforce can sync its data with Magileads for seamless lead management. You can filter which criteria to synchronize such as openers, clickers, responders or the scoring of a prospect.

Data synchronization

Data synchronization between the Magileads application and your CRM is done in real time. This means that every update in one of the systems is instantly reflected in the other. This helps you avoid duplicate data and data errors, which improves the accuracy of your campaigns.

Improved collaboration

By integrating the Magileads application with your CRM, you improve collaboration within your team. Each member can access the same information, making it easier to coordinate efforts and make decisions. For example, a marketer can see a prospect's recent interactions and adapt their strategy accordingly.

Comprehensive API for custom integrations

The Magileads application offers a comprehensive API for custom integrations. You can recreate or adapt the app to your specific needs, adding features or connecting other tools you already use. This flexibility allows you to create a tailor-made solution that perfectly meets your requirements.

Integrations with third-party tools like Zapier

Thanks to integration with third-party tools like Zapier, the Magileads app allows you to automate even more tasks. You can create automated workflows that connect Magileads to other applications, simplifying your daily processes. For example, you can set up a workflow that automatically sends a welcome email to each new contact added to your list.

Integrated webmail and shared calendar

The Magileads application includes webmail and a shared calendar, allowing you to manage your communications and appointments directly from the platform. You can schedule meetings, send emails, and track your interactions without leaving the app. This simplifies your daily management and helps you stay organized.

Integration of a Contact Form and Sales Funnel

The Magileads application also allows you to integrate your contact forms by adding a sales funnel.

Creating the form

Use a form creation tool integrated into our marketing platform
Customize the design to match your branding
Include only the essential fields to qualify the prospect (name, email, telephone, etc.)
Make some fields optional to reduce friction

Strategic placement

Integrate the form into your prospecting campaigns or on key pages of your website (home page, product pages, etc.)
Create dedicated landing pages
Share the form link by email and on social media

Continuous optimization

Analyze form performance (conversion rate, abandoned fields, etc.)
Test different versions (A/B testing) to improve results
Adjust fields and design based on feedback

By following these steps, you will be able to effectively integrate your contact form into your sales funnel and optimize the conversion of your visitors into qualified prospects.Other features

Other campaign management and compliance features

The Magileads app also offers other features that improve your management and compliance.

Multi-user management

With the Magileads app, you can manage different companies, user groups or multiple users within your organization. You assign specific roles and permissions to each team member, ensuring everyone has access to the tools they need. This multi-user management improves the security and efficiency of your team.

Options for resellers and integrators

The Magileads app offers specific options for resellers and integrators. You can customize the app to meet your clients' needs and offer prospecting services under your own brand. This allows you to diversify your offerings and increase your income.

Dedicated email sending server with advanced IP and domain management

The Magileads application includes a dedicated email sending server, giving you advanced IP and domain management. You can thus guarantee the deliverability of your emails and avoid spam problems. This feature is essential for maintaining your brand reputation and ensuring the success of your campaigns.

Automatic management of unsubscriptions and GDPR compliance

The Magileads application automatically manages unsubscriptions and ensures GDPR compliance. You can be sure that your campaigns comply with current regulations, protecting your business from fines and sanctions. This automatic management allows you to concentrate on your marketing strategies without worrying about legal aspects.

Support and Community and the benefits of Marketing Automation

Technical assistance and training for our Commercial Prospecting Tool

Magileads offers you quality technical support to help you use its tools.

24/7 customer support

You benefit from customer support available 24/7. This ongoing assistance ensures rapid resolution of your problems. For example, if you encounter a difficulty with your CRM integration, the support team guides you step by step to resolve the problem. According to a Zendesk study, 89% of customers are more loyal to a company that provides excellent customer service. With Magileads , you have the assurance of constant support.

Webinars and tutorials

Magileads offers webinars and tutorials to train you effectively. These resources help you master the platform's features. You can follow live sessions or access videos on demand. For example, a campaign automation webinar shows you how to set up custom scenarios. Tutorials allow you to learn at your own pace and improve your prospecting skills.

Join the Magileads community to generate leads

By joining the Magileads , you gain access to a network of professionals sharing the same interests.

Discussion Forums

Discussion forums allow you to interact with other Magileads . You can ask questions, share tips, and discover new strategies. For example, a user can explain how they optimized their campaigns using AI. These exchanges enrich your experience and help you get the most out of the platform.

Events and meetings

Magileads organizes events and meetings to strengthen ties within its community. You can participate in conferences, workshops or networking sessions. These events offer you the opportunity to meet industry experts and expand your professional network. For example, a conference on social selling allows you to discover the latest trends and interact with opinion leaders. By participating in these events, you stay informed of market developments and develop your skills.

Magileads application stands out for its advanced features that optimize your multi-channel commercial prospecting. You benefit from an all-in-one platform that centralizes your marketing and sales campaigns. With a global database of B2B contacts, you effectively target your prospects. Automation and integration with other tools increase your efficiency.

Magileads Application community to transform your marketing approach and maximize your return on investment. You will discover innovative strategies and share enriching experiences with other professionals.

Discover the Magileads sales automation application