What is lead nurturing?
Lead nurturing is an essential ingredient of inbound marketing. It is the key to nurturing the relationship with your customers and to […]
The challenge of the API in digital marketing
The API is increasingly used in the world of the Internet. It exchanges and processes content between sites. This process makes it […]
Business websites: 7 tips for lead generation
A company's website plays a crucial role in inbound marketing. It makes it possible to generate commercial contacts and retain existing customers. […]
7 phrases you should definitely ban from your prospecting emails
The quality of your prospecting emails determines a large part of the success of your campaigns. Here are 7 sentences to avoid.
The 7 Best Ways to Develop a B2B Content Marketing Strategy
In today's global market, the need for a strong B2B marketing strategy is certainly high. With the increasing impact of digital content […]
Use webinars to qualify leads
Competition today is fiercer than ever. There are many ways to collect leads and turn them into customers. One of the most […]
How will content strategy help your business?
For anyone who owns and runs an online business, where they have to sell hundreds, if not thousands, of products. Quality content […]
Lead generation: processes, channels and keys to produce more
Lead generation is one of the main goals of marketers. To make this mechanism, and therefore the revenue, work to the maximum, […]
How to write a perfect business plan?
Recently, studies have revealed that 70% of entrepreneurs recommend writing a business plan before starting a company. Indeed, when properly exploited, it […]
Commercial prospecting: what is it and how to choose your strategy to succeed?
You have a company, and you want to win new customers? You will have to go through the prospecting stage. This is […]
