Smarketing and what it can bring to your business
Smarketing is a set of techniques to better synchronize your marketing and sales teams, for better efficiency.
How to optimize the use of your 2022 marketing budget?
The budget allocated to marketing has decreased overall. Therefore, here are some practical tips to optimize it in 2022.
Make customer feedback a powerful performance lever
Learn how your customers reason to turn them into true ambassadors of your brand.
Here are the essential points to create a customer file
Customer files are part of the fundamentals of a company. They serve to increase conversion and sales rates.
E-mailing and newsletter: the secrets to make them impactful
The digital marketing of a company relies on various techniques to achieve the communication and commercial objectives set by it. The most […]
Retargeting: how to retarget?
Sometimes your prospects don't go straight to buying. In this case, you will need to retarget them to convert them into customers.
Do you know the essential tools for digital prospecting?
One of the stages of marketing is prospecting. Prospecting is about looking for customers and encouraging them to buy your products or […]
3 challenges for e-commerce and digital marketing in 2022
3 e-commerce and digital marketing challenges you can turn into opportunities in 2022 to gain a head start.
Lead generation: mistakes to avoid
Every company aims to grow and grab market share from its competitors. Unless you have a magic wand or a secret boot, […]
