Business websites: 7 tips for lead generation
A company's website plays a crucial role in inbound marketing. It makes it possible to generate commercial contacts and retain existing customers. […]
Cost of a qualified lead: How much does it cost?
Lead generation is an essential process in the marketing strategy of companies. It consists of identifying and attracting prospects […]
What is a benchmark?
Benchmarking is an essential tool for any company seeking to evaluate its performance and identify opportunities for improvement.
Digital vs traditional marketing: what should we understand?
Digital or traditional: the type of marketing determines the success or failure of the strategies adopted by a company.
B2B lead generation KPIs
B2B lead generation is an essential process for businesses looking to grow their professional customer base. The key indicators of […]
What is Open AI? ChatGPT explains it to you!
What really makes Open AI different? Let ChatGPT itself explain it to you in this article.
Which prospecting channels should you combine for your persona?
You must choose your prospecting channels carefully based on your persona if you want to optimize your marketing efforts.
E-Mail-Retargeting im B2B: Overview and Vorteile
The current Element for Entwicklung eines Unternehmens lies in der Durchführung seiner Marketingstrategie. Die Entwicklung des digitalen Marketings hat Unternehmen dazu […]
Use Artificial Intelligence (AI) as a catalyst for your email marketing
Discover how Artificial Intelligence (AI) can catalyze the impacts of your marketing processes in the Magileads application.
Marketing automation solution: the step-by-step guide for BtoB
Discover our complete guide to understand what a marketing automation tool is used for and how to use it in BtoB.
The Best Lead Generation Strategies
To succeed in digital marketing, it is crucial to analyze and understand the behaviors and expectations of the target audience. This […]
Optimize your prospect management with powerful software
Sales prospecting is a crucial activity for businesses aiming to expand their customer base. Choosing a suitable prospecting tool […]