Strategies and best practices for engaging DMUs
Email marketing remains one of the most effective strategies for B2B businesses. However, to succeed in this field, it […]
How to react to B2B prospects' refusals?
Learn how to keep a mind of steel in the face of prospect rejection and react positively to it. Here are the essential techniques.
5 prospecting mistakes that prevent you from closing your BtoB sales
Certain errors that often go unnoticed during closing sometimes cause you to lose prospects. Here they are !
B2B Marketing: 4 key statistics and best practices for a successful strategy
Here are 4 important statistics to remember in B2B Marketing and best practices for a successful prospecting strategy.
How to use ChatGPT for marketing? Tips and tricks
Discover these 5 tips and some advice to make ChatGPT a real lever to optimize your marketing and sales strategy.
AI and digital marketing: trends you should follow in 2022
In 2022, artificial intelligence technology is intrinsically linked to Digital Marketing. Find out why.
Essential skills for digital marketing professions
Digital marketing jobs require personal and technical skills in order to promote the company as much as possible.
The chatbot at the heart of customer service
The chatbot is a platform that is useful to both businesses and consumers. This application is accessible for different media
Email typography: how to choose the best font?
For your emails to achieve the expected objectives, sometimes you have to pay attention to every detail. This is the case with fonts.
Discover the 3 main challenges of BtoB prospecting in 2023
Times change, and so does prospecting. Here are the 3 main trends to follow to adjust your BtoB strategy in 2023.
How to define your commercial strategy?
Successful businesses have well-thought-out business strategies. Learn how to design an effective approach for your business.